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Picard curchods teddington
This concept, created by two thirty, explores a new way of food trade and "click and collect", located in Levallois-Perret (Hauts-de-Seine) store. It is the link between the production of fruits and vegetables small local farmers and urban customers, by providing products in lockers withdrawal. Customers can order online or buy on site every day between 8am and 22h, including Sundays. A second store will open in Paris in late March.
The small shop in a little curchods teddington over 20 m is not noticeable at first glance, this rather quiet street in Levallois-Perret (Hauts-de-Seine). At the heart of a residential area and facing a public park, "At curchods teddington the end of the field" explores the past few months a new way of food trade, at the confluence observed in consumer trends: fresh fruits and vegetables from the local agriculture, distributed self-service or ordered online by customers, who then withdrew in automatic lockers, between curchods teddington 8 and 22h.
A new form of "click and collect" food still uncommon, although several very local initiatives exist. "We had the idea on a walk in a tiny village, says Joseph Petit, one of the two partners and founders After the field. The farmer had installed the corner lockers just down the field, and the villagers came to collect their vegetables when they wanted. "
The idea then germ at Joseph Petit Julien and Adam, both in their thirties who have "a little tired" of their job consultant cost optimization: provide the same type of service in the heart of cities, curchods teddington a "family and attentive customer the quality of the products it consumes. "
An opportunity for local business comes in Levallois-Perret. curchods teddington Both men darken. "We had trouble finding lockers, curchods teddington what is more transparent, so that customers see the products they buy. We have not found a manufacturer in France, so we made do by searching on the Internet abroad, especially in Germany, "says Joseph Petit.
He also took find the entire computer system to pay on a terminal to trigger the opening of the bin containing the products of their choice. curchods teddington And also start to click and collect web site, where customers pay online (minimum 15 of purchases) and then receives an SMS with the code to open the locker. "It does not exist today turnkey curchods teddington solutions, the phenomenon of lockers just beginning," says the young entrepreneur.
"At the end of the field," explains very clearly shows his promise and his concept of "local": they are collected daily in a radius of 100 km, with six small producers Ile-de-France. The list of these farmers and their presentation is displayed in stores and on the merchant site. All fruits and vegetables are in season. "Our niche is peasant agriculture, that is to say, a respectful approach men, local, products, with the idea to buy from small farms, namely in Yvelines and Val d'Oise "said Joseph Petit, one of the two partners and founders.
This February, for example, found in the records of carrots and turnips from the farm Clos Ancoigny, Saint-Nom-la-Bretèche (Yvelines). Or even mushrooms from mushroom "Quarries" Montesson (Yvelines). There are also eggs, and some transformed by these same farmers Products: 1 L bottle of juice or brick 5 L (apple, pear ...), tomato zucchini soup or even syrups.
The two founders have spent time on the road, in order to select the right products and also convince farmers to sell part of their production. They previously flowed all direct sales or local markets.
"We really have not contracted with them, we work with confidence, says Joseph Petit. We are not in a logic of retail, with a volume commitment. "The new circuit Levallois offers a kind of capital to farmers. Final prices are "in a high range, but not exorbitant, it is the quality of products," according to the young entrepreneur.
An economic model that, coupled with the absence of Fri